Today I talked with JaVonna Smith, CEO of Review-Worm as well as Small Business Solutions Frisco about Advertising for authors. This is an important topic for authors, considering all the opportunities out there to get your book into the hands of readers. But it takes knowledge to know what will work for your book and …
Category Archive: Author Education
Apr 08
How not to pitch your book.
I found this funny clip “How NOT to pitch your book” on YouTube. Watch it and pay attention. As an editor, critique and reviewer, I’ve seen many pitches in my inbox, all authors who are very enthusiastic about their book. All needing help to “make it happen” regardless of what stage they’re in along …
Mar 05
How well do you connect?
We spend so much time working on making connections using Social Media. Facebook, LinkedIn, Twitter, Pinterest… the list is long. Once you make those connections, how do you use them? Do you share your content? Of course you do? But then what? Do you share your connections content? Do you Like it, Pin it, Tweet …
Mar 01
Are you keeping your eye on the prize?
I just finished a great interview on my Blog Talk Radio Show, Page Readers with author and publisher Quinn Barrett of Wise Bear Books. As we spoke, she said a few things that really stuck with me – one thing being that when you’ve written a book, that book becomes your business. And if you …
Feb 20
How do you decide whom to follow or like on Social Media?
When the numbers lie. How do you decide whom to follow or like on Social Media? When I look at Twitter accounts, I look at how many people are connected to the person I’m thinking about following. How many followers does this person have and how many people are they following? There are three things …
Feb 10
How do you find your audience?
If you have a business, book, product or service that you’re trying to seek, you have to find people who are interested in buying that product or service you’re selling. Those interested people are called your audience. They are the people who connect with you on the Social Media Platforms. They subscribe to your blog, …
Dec 28
Chase your dreams, change your life
You’ve probably heard this saying before. Maybe it’s made a difference in your life. Maybe it hasn’t. In 2006, those six words made a big difference in my life. I had been working as a mortgage broker for a number of years and loved my job. Until the greed unleashed it’s ugly head and everyone …
Dec 08
What NOT to do when promoting your book.
Don’t just talk about yourself on Social Media. Having every post, or every other post, shout – “OMG! My book is done! Get your copy here!” isn’t going to win you any popularity contests. Your connections will most likely get bored with your boasting and will either ignore or stop following you. Where I …
Dec 08
Things to do when promoting your book
Know who your targeted audience is. What is a targeted audience? The people you’ve written your book for – the ones who will benefit or enjoy it the most. Get your book in front of these people and if they enjoy it, they’ll talk about it their own “circle of influence.” Know where your …
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