📮 Marketing in Web 3.0 by Simon Kingsnorth (.ePUB)

Shurick Agapitov's Once Upon Tomorrow unpacks the sometimes vague concept of the metaverse and shares the opportunities that are and will be available within this new world. Thirty years ago, the advent of the internet changed the world. For the first time in human history, the collected knowledge of all mankind was freely available to every man, woman, and child on the planet with the click of a few buttons. Fifteen years ago, the world changed again with the widespread availability and adoption of smartphones that put the full power of the internet in the palm of our hands whenever we want and wherever we are. As monumental as these advancements were, they were just the warmup for the change that's coming next. In just a few years, we won't think of "going on the internet" to look up information and find entertainment. Instead, we'll already be in the internet, living, working, and playing in an endless virtual world that will turn everything we think we know about the internet on its head.

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